SEPHORA GOES FINLAND

A hypothetical marketing plan as a course assignment for the Aalto University, School of Business course Global Marketing Management

WELCOME

Welcome to the Sephora Goes Finland website and blog! This website was created as a course project for the Aalto University School of Business course Global Marketing Management held by professor Maria Smirnova.

This website includes analysis and a hypothetical marketing plan for Sephora to enter the Finnish cosmetics markets.

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